No doubt, the demand for online grocery apps, are a strong uptick during the COVID-19 outbreak. And this digital revolution has transformed the way Canadians are shopping for groceries now and in the future. The successful implantation of such apps is offering services with Canadians to access their demands at the click of their smartphones.
When Goodfood was established?
In the year 2014, Goodfood was conceptualized under the original name Culiniste, by Ferrari and Cuggy, who worked as investment banking analysts at RBC Capital Markets. In 2016, the company decided to rebrand itself under the Goodfood name. And in June 2017, it became publicly traded on the Toronto Stock Exchange.
To start with, the startup was based on preparing meal kits delivered to subscribers. However, since then it has expanded its offering and included ready-to-eat meals, grocery items, and breakfast products in their services.March 2020 witnessedGoodfood launching a partnership with the University of Montreal Health Centre Foundation, which helped in supplying medical personnel and volunteers with a variety of Good Food meals.
Is food insecurity a real thing in Canada?
It is a known fact that much before COVID-19 hit, millions of Canadians faced food insecurity, and couldn’t access food to financial uncertainty at their end. However, with the invasion of deadly virus, this situation has only tuned into a national disaster, where people don’t have means to suffice their food demands. No doubt, there are many organizations and government agencies are trying their best to resolve the issues. However, despite putting the best efforts by the government, there are many
chances for people to face scarcity of food, hence there needs to be a system that addresses the need of the hour.
Here, food centre effort by online food startup GoodFood will be a blessing. It is a powerful way to connect with people as well. This step has brought a significant change in the transformation, wherein people are eating, meeting their neighbors and they feel less isolated when they are connected with the centre chain.
New fulfillment centre; an ‘opening for transformative change’
Food centres and programs are bringing a significant change in Canadians life with online grocery app. Now it has become possible to take care of the health and well-being of low-income individuals and help communities thrive.
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